The implementation of advanced ticketing software should simplify your work, but without proper planning, new obstacles may arise. Keep in mind the following common mistakes concerning the process of choosing, customizing, and implementing a ticketing software:
1. Making Ticket Categories and Custom Fields Too Complex
Involving customers or support agents in filling all the necessary fields and drop-down options for submitting requests leads to a decrease in the number of submissions and to longer waiting times for ticket resolution. If the classification of categories is too complicated, a customer may select any option just to send the request. It may result in an improper reporting process. Therefore, try to make ticket forms short and add additional information while discussing the problem.
2. Overusing Automations Without Human Interaction
Automation and artificial intelligence technologies help reduce the amount of work that requires manual processing, but if you rely only on them, your clients may get frustrated. Customers may be stuck in an endless loop of automated self-service technologies when they cannot talk to a real-life manager, which may lead to a decrease in customer satisfaction. That is why you should always check the automated solutions and make necessary adjustments.
3. Knowledge base maintenance is not taken care of.
If you implement a self-service portal without a plan to keep the information updated, you would have to face serious problems. Outdated help articles, non-working links and misleading instructions do not allow you to avoid tickets from the users’ side. Therefore, it is necessary to allocate people to check and update knowledge base websites whenever you make changes to your products, policies, services, etc.
4. Employee training and onboarding.
The effectiveness of a ticketing system depends on the team that uses it. Therefore, if you hasten the implementation without providing proper training to support employees, you will face some problems with tagging, missing service level agreement alerts, making duplicate replies etc. Train your employees to use the software platform as intended.
5. Integration with core Business Systems.
Considering the ticketing platform to be an isolated system limits it a lot. The absence of direct integrations or API connections with your CRM, identity provider (SSO), billing system or internal messenger makes your agents waste time transferring the necessary information from one software application to another.
6. Emphasizing Only Ticket Quantity Instead of Resolution Quality
Measuring ticket quantity and response time metrics without tracking customer satisfaction or first-contact resolution leads to a misleading picture of operations. Agents whose only goal is ticket resolution may hurry through the resolution process, leaving some issues unresolved, thus leading to tickets that are resubmitted again and again. Efficiency metrics should be compensated with qualitative measures such as Customer Satisfaction (CSAT) and Net Promoter Scores (NPS).